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The challenges of marketing a base stock

In this exclusive LUBE Magazine interview, Keith Waddell, ExxonMobil Basestocks and Specialties Product Support Manager, shares key factors that contribute to successfully navigating the business:

Ensuring product integrity and performance
Using the right technology
Maintaining a safe, secure and sustainable environment
Keeping new requirements top of mind
Offering total value chain knowledge
Developing strategic relationships

Source: The challenges of marketing a base stock, LUBE Magazine, (February 2017).

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The challenges of marketing a base stock

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